Be Good to Your Users

The blog about user-friendly design & why it makes business sense

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Be Good To Your Users

Are Marketing Executives Growing Their Own IT Departments?

An Accenture survey finds chief marketing officers aren’t happy with the pace of enterprise technology, and are taking their own...

5 Ways CMOs Can Master Their Online Customer Experience

As mobile devices continue their gains in popularity and usage worldwide, more consumers are interacting with brands at various stages...

Product Video Usability Guidelines and Best Practices

-The guest post by Mauricio Prinzlau, courtesy of Usability Geek, provides excellent guidelines on how to get the best usability with your...

ROI vs. ROE: Traditional Metrics Fail to Illustrate User Experience

– This article from Fort Mill Times, argues for a return on experience (ROE) measurement in the context of drug companies but the model can...

5 Guidelines For Improving Your Blog’s User Experience

Many thanks to Brian Dean for our guest post which comes curtesy of Usability Geek. It seems that everyone and their brother today is...

Happy Omni-Channel Xmas!

2013 looks to be the Omni-Channel Xmas. With more than 24% of UK consumers shoppers using their Smartphone to Xmas...

Managing the First-Time-User Experience

Thanks to Guest Blogger Noa Dror – Use technology solutions to ease the way for reluctant users. By Noa Dror Technology...

Remote User Testing Buyers Guide

Actual Insights, the brainchild of Matthew Niederberger, recently published a pretty comprehensive ‘Remote User Testing Buyers Guide.’ We are really pleased to...

Five Key Themes for Fashion E-commerce Success – H&M, ASOS

So here’s the bad news. It’s no longer enough for your site to be ‘usable’ and ‘intuitive’. Today’s best in...

When to UX Test?

It is widely accepted that organisations who embed UX Testing throughout the project lifecycle reap rich, actionable user insight that...