Jakob Nielsen Q&A

The future of UX

Where Will UX Be in Five Years? A Q&A with Jakob Nielsen

  UX has come a long way in the past five years, with companies becoming increasingly user-centric. But where will...

Is UX Testing Still Relevant?

Is UX Still Relevant? A Q&A with Jakob Nielsen

Website analytics such as A/B testing and data mining tools are becoming more widespread, allowing companies to gain ever-deeper insights into their users...

Team Meeting

What’s the Best Way to Manage Lean UX? A Q&A with Jakob Nielsen

  Getting members of your team involved in the design process in a Lean UX environment can be extremely valuable… and potentially...

Awkward Watering Can

Why Are Badly-Designed Products Successful? A Q&A with Jakob Nielsen

  We’ve all come across it in our everyday lives—products that are seemingly popular in spite of their terrible UX. So: if badly-designed...

Frustrated UXer

How to Prioritise Your UX Projects: A Q&A with Jakob Nielsen

  Many UXers face the challenge of addressing multiple usability issues across different areas of a business. With so many variables in play—the needs of your users,...

Cassette

How UXers Can Win In The “Legacy” Corporate World: A Q&A with Jakob Nielsen

Here’s Jakob Nielsen’s take on UX in corporates that have legacy systems and attitudes. It’s taken from my recent Q&A,...