Customer Experience

Customer Reviews

How Leading Brands Are Increasing Sales by 18% with Customer Reviews

With over £23bn of UK consumer spending now being influenced by customer reviews, a good customer review strategy has become a no-brainer for Ecommerce sites. However, simply implementing customer reviews is no longer enough—leading brands are taking customer reviews to the next level to drive higher sales and business improvement.

5 things multi-channel retailers can learn from Schuh

Schuh's Deputy Head of E-commerce shared some of the secrets of their multi-channel success in a recent Webinar. In this...

How a leading retailer used insight to improve omni-channel conversions

With a mission of providing their customers with a “unique and exciting retail environment” schuh had invested heavily in their...

5 Tips to improve Mobile UX

Getting the mobile user experience takes more than simply applying a responsive design – many other behavouiral factors need to...

3 Usability Tests you should run this week

Usability Testing isn’t just for gathering insight on live websites – you should use it to improve email marketing, design...

What can Customer Experience learn from UX?

During the Customer Experience Jumpstart event WhatUsersDo Founder, Lee Duddell, outlined the challenges that CEM Executives face and three ways...

User Research Methods: Has-beens and Stars

This guest post was published initially by Jim Ross for UX Matters, and it certainly contains food for thought. User Research Methods: Has-beens...

Special Offer @ Mind The Product Conference: 27/09/13

WhatUsersDo will be exhibiting at Mind the Product 2013. Mind the Product 2013 is a one-day, one-track conference that brings together...

Why Website Analytics Only Give You Half the Picture

We rely on web analytics software to measure and dissect user activity, marketing effectiveness and performance metrics across our online...

Confronting The Travel Booking Experience

Guest Post by Faris Yakob who is the Creative Braintrust Creativity Expert and Founder of GeniusSteals. USER EXPERIENCE DESIGNERS HAVE LONG CHALLENGED...