Be Good to Your Users

The blog about user-friendly design & why it makes business sense

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Be Good To Your Users

Why Website Analytics Only Give You Half the Picture

We rely on web analytics software to measure and dissect user activity, marketing effectiveness and performance metrics across our online...

Confronting The Travel Booking Experience

Guest Post by Faris Yakob who is the Creative Braintrust Creativity Expert and Founder of GeniusSteals. USER EXPERIENCE DESIGNERS HAVE LONG CHALLENGED...

UX Challenge: How to Choose The Right Approach

User Experience Professionals, Marketers and Ecommerce managers have an arsenal of research tools available to them but how do you...

Are Marketing Executives Growing Their Own IT Departments?

An Accenture survey finds chief marketing officers aren’t happy with the pace of enterprise technology, and are taking their own...

5 Ways CMOs Can Master Their Online Customer Experience

As mobile devices continue their gains in popularity and usage worldwide, more consumers are interacting with brands at various stages...

Product Video Usability Guidelines and Best Practices

-The guest post by Mauricio Prinzlau, courtesy of Usability Geek, provides excellent guidelines on how to get the best usability with your...

ROI vs. ROE: Traditional Metrics Fail to Illustrate User Experience

– This article from Fort Mill Times, argues for a return on experience (ROE) measurement in the context of drug companies but the model can...

5 Guidelines For Improving Your Blog’s User Experience

Many thanks to Brian Dean for our guest post which comes curtesy of Usability Geek. It seems that everyone and their brother today is...

Happy Omni-Channel Xmas!

2013 looks to be the Omni-Channel Xmas. With more than 24% of UK consumers shoppers using their Smartphone to Xmas...

Managing the First-Time-User Experience

Thanks to Guest Blogger Noa Dror – Use technology solutions to ease the way for reluctant users. By Noa Dror Technology...