Be Good to Your Users

The blog about user-friendly design & why it makes business sense

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Be Good To Your Users
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Dear Customer, I knew you then… but now? How to monitor customer insight on an ongoing basis

I was talking to a client who has responsibility for many digital properties and brands – understanding their customers’ needs...

Balancing user and business objectives

13.5 expert opinions on how to balance business and user objectives

Many of us have been there – someone with enough authority wants us to do something that'll hurt users but temporarily boost key metrics. So what do you do when business and user objectives don't meet? We asked 13.5 (you heard right!) experts how they handle it...

product testing, product design, usability testing, user experience, mobile app usability

FLASHBACK FRIDAY: BEST ARTICLES IN UX, DESIGN & ECOMMERCE THIS WEEK (JUNE 6-10) What's the best of UX this week?

Decrepit Room

Jonathan Shariat on the tragic impact of bad UX design A talk with Jonathan Shariat, a Silicon-Valley based director of product & design

Most conversations about the value of user experience (UX) are in relation to what we can get from it: Supercharge...

flashback friday ux articles

Flashback Friday: Best Articles in UX, Design & Ecommerce This Week (May 30-June 3) What's the best of UX this week?

UX lookalikes

Enemies of UX and how to kill them: #3 UX Lookalikes

There are a few doppelgängers people wrongly confuse for UX research. Here's how to avoid these UX lookalikes (or work with them) to make sure you're not being led astray...

product testing, product design, usability testing, user experience, mobile app usability

Flashback Friday: Best Articles in UX, Design & Ecommerce This Week (May 23-27) WHAT'S THE BEST OF UX THIS WEEK?

Branded3

Why Remote UX Testing is a Godsend for Agencies

As an agency, every metric your client will judge you on is based on user behaviour. Learn how Havas and Branded3 are measuring this with remote UX testing.

flashback ux

Flashback Friday: Best Articles in UX, Design & Ecommerce This Week (May 16-20) What's the best of UX this week?

Is UX Testing Still Relevant?

Is UX Still Relevant? A Q&A with Jakob Nielsen

Website analytics such as A/B testing and data mining tools are becoming more widespread, allowing companies to gain ever-deeper insights into their users...