User experience

Everything you need to know about user experience, from UX beginner’s guides, to advice on how to measure UX, to guidance on remote usability testing, to breaking into a UX career and beyond.

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12 fascinating stats about UX and user testing to help your business case

We believe that the best business case for introducing UX testing into your organisation is to sit your senior managers...

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Highlights from our first UX AMA with Sally Graham, Head of UX Research

Last week, on the WhatUsersDo Slack channel, we hosted a live AMA session with Sally Graham, our kickass Head of...

Everything you need to know about Google’s mobile usability guidelines What are the official Google guidelines on mobile usability? How can you stick to them? Should you even bother? Will they affect your site's SEO?

Let’s say you’re already keenly aware that user testing is an amazing way to ensure your visitors are getting the...

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How UXers adapt to shifting UI [a #uxchat roundup] How are interfaces changing? How can UXers make use of these changes to improve UX? [a #uxchat roundup]

Last week on #uxchat, we discussed how UX practitioners adapt to shifting UI. There was plenty of room for debate...

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What is a customer journey map and why do you need one? Practical advice on placing the customer at the heart of your organisation

Here at WhatUsersDo we’re all about bringing the maximum amount of learning to people at any stage of their UX...


12 innovative features to make your product pages come alive!!! Inspiration to help bring the real world experience to ecommerce

A few months ago, we published our top ecommerce trends of 2017, which featured some of the things we’re seeing (or...

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25 expert opinions on the importance of UX in marketing If you build it, will they come? And if they come, will they be able to use it?

What do we know already know about marketing? Well as a very experienced digital marketing writer person, I believe it’s...

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UX Disciplines: Should UXers be expected to perform research and design (or even code?) [a #uxchat roundup] Should UXers broaden their skill sets or specialise? [a #uxchat roundup]

Last week on #uxchat, we discussed UX disciplines. Many good points were raised, mulled over, and then picked apart, particularly with the question about whether UXers should be expected to perform both research and design (and code, even.) Here are the talking points:

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UX in Edtech [a #uxchat roundup] What do we need to consider when designing systems for learning? [a #uxchat roundup]

Last week on #uxchat, we discussed the user experience of educational systems. We debated, we agreed, we smiled, we grinned....

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Why the heck would I use a chatbot when I can use an app? *or website, or livechat, or voice search, or god forbid – an actual conversation with a human being?

In which this naïve writer wades into… well, not uncharted water, but mildly choppy, chatbot-filled water with nothing but his...