Beginner’s Guides to UX

Hey UX newbie, you looking for some plain-speaking, easy-to-understand, beginner’s guides to user experience? Great! Step this way! We’ve got you covered with this explanation of customer journey maps, the difference between CRO and UX and guidance for when to start UX testing.

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What are anti-personas and why don’t we want them using our products

We’ve all heard of personas – the people who we expect to use our products and services. But can we...

What is a diary study and why is it useful for longitudinal UX testing?

Continuing our series of beginner’s guides to UX, here’s an overview of diary studies, and their usefulness as long-term usability...

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A user experience guide to typography How to improve usability through typography, legibility, and readability

Whether your product requires users to read one word or 100,000 words, you should pay attention to the usability and...

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Join our Slack UX group – win a UX Starter Kit every week in October!

**PLEASE NOTE: competition is now closed** It’s competition time! And I’ve already used 2 of the 3 exclamation marks I’m...

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What is UX prototyping and why should you test at this stage? Exploring the basics of creating and testing prototypes

The best user experiences don’t happen by luck. UX designers and researchers follow an iterative process – testing pieces and...

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A user friendly dictionary of UX terms, phrases and abbreviations

In the week that Samuel Johnson, the 18th century lexicographer who wrote the English language’s most comprehensive dictionary, celebrates his...

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What is guerrilla testing and how do I use it?

A UX beginner’s guide to the what, why and how of guerrilla testing. The pros, the cons and how to...

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What are ‘leading questions’ in UX tests and how can you avoid them?

A guide to leading questions, with advice on how you can be mindful of your phrasing and avoid wording pitfalls...

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What is tree testing and why is it important for your site’s UX?

Here at WhatUsersDo we’re all about bringing the maximum amount of learning to people at any stage of their UX...

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What’s the difference between quantitative and qualitative research? What is quantitative and qualitative data? What the heck does this have to do with Radiohead?

In my first few weeks of working for a remote UX testing company (twist: this one) I was put under...